Brands want to be known and trusted. A key to doing this well and effectively is by making people see your brand clearly and frequently using acrylic displays to build awareness—and eventually, gain recognition and trust.
Though strategically placed ads work amazingly, there are less costly methods that work as well, such as placing signs and displays in noticeable spots to get your brand, products, and promos noticed.
A great way of doing this is through the use of acrylic displays. Their crystal clear surfaces elevate your displays without detracting from the actual products. Moreover, acrylic displays make versatile tools that can be reused multiple times for numerous brand campaigns, helping boost brand recognition and trust.
How Acrylic Displays Can Benefit Your Brand
A brand is recognized and trusted when people see it frequently. But in shopping locations where customers are bombarded by product after product in multiple stores, lined up one after another, standing out and getting your brand noticed becomes a challenge.
Here is where acrylic displays come in and help set your brand apart.
Acrylic displays and literature displays allow brands to place signs in noticeable spots. Whether that entails mounting a poster on a wall, hanging a brand name on the ceiling, or standing a sign outside of your store—acrylic and literature displays lets you showcase information strategically.
And if your brand offers a new technology or service, giving out brochures helps educate people about what you do. Acrylic brochure stands in places with good foot traffic get your brochures noticed and can increase people's interest in your product.
You can learn more about how to make your brochure stand out with acrylic holders by reading the article.
As Campaign and Promo Material
Brands rely on momentum to increase traction and grow their sales. A great way to get things moving in a brand is through a campaign or promo. But such efforts will only pay off if people are aware they exist.
Acrylic displays and brochure holders allow brands to put campaign and promo materials in front of their intended audience to grow their interest. When potential customers see campaigns and promos from brands, they are more likely to purchase from them.
Improve Customer’s In-Store Experience
As the marketplace grows ever more competitive, brands get ahead by improving customer experience. At the end of the day, customers go back to brands that make them feel good, and improving customer experience has become a reliable long-term branding strategy.
One of the opportunities for brands to offer an amazing customer experience is through their stores. When customers enter a store, you want to give them the best shopping experience to keep them coming back for more.
A clean and tidy store is always preferable to a cluttered one. And a great way of giving your store an organized appearance is through the use of an acrylic display stand. Because acrylic displays are clear, they make stores look more spacious
Such details go a long way in making customers feel more comfortable, encouraging them to take their time when shopping and to come back in the future.
Increase Shopper’s Engagement
Acrylic displays don't only make your store look more spacious, but they also highlight certain products. Using acrylic display stands and brochure holders to elevate certain products allows brands to direct a customer's attention and make choosing products more convenient for them.
Not bombarding customers with product after product reduces decision anxiety and creates an overall positive—feeling that is bound to leave customers with a good impression of your brand.
You can learn more about how to direct your customer's attention using acrylic risers by checking out our article.
Where to Use Acrylic Displays for Branding
When choosing tools for your store, versatility is important to reduce costs while maximizing impact. Acrylic displays are some of the most versatile display tools for brands.
Learn more about the different usages for acrylic displays to better understand their versatility.
When customers go shopping, they are surrounded by a lot of products and information left and right. Acrylic displays allow some brands to stand out more than others as they better position their promos and products.
A great way of putting promos in more noticeable locations is through the use of acrylic stands, hanging signs, and wall-mounted frames.
Meanwhile, a great way of displaying products to get them noticed is through the use of acrylic U-risers and acrylic cubes, which put products in a customer's direct line of view.
The smaller the product, the more challenging it is to call people's attention from a distance. Hence, using acrylic displays which create the illusion of more space highlights the products, more effectively calling potential customers' attention.
Not to mention, acrylic displays come in many shapes and sizes—and are versatile in displaying various types of cosmetics. Whether you want to display cosmetics tiered, on top of each other, or side by side, acrylic displays allow you to do that.
Jewelry is another small product that can be challenging to display effectively. This is why acrylic displays are a preferred medium for jewelry displays. Not only do acrylics highlight jewelry, but the clarity and shine of the acrylic material also complement the sheen and shimmer in jewelry metals and stones.
When it comes to displaying technology, brands typically follow a sleek theme in all their displays. And nothing screams sleek quite like acrylic.
Acrylic displays highlight the devices on display and are durable supports for the weight of the products without risking damage to the pricey merchandise.
Last but not least, acrylic displays and sign holders work well in retail stores. As acrylic displays create the illusion of space, highlight the product, and provide sturdy support for merchandise—they are the top choice for any retail store whose primary concern is effective product display.
Invest in Acrylic Displays for Your Retail Store
The best investment brands can make is in improving their brand recognition and awareness. As one of the most cost-effective methods of boosting customer store experience and improving product visibility, acrylic displays have quickly become a staple investment in retail stores.
Boost your brand recognition and improve customer trust with Displays and Holders, the leading manufacturer of premium quality brochure holders and acrylic display products in the USA.
Whether you're looking for custom acrylic displays for pharmaceuticals and healthcare use, for food and beverage businesses, or for retail brands, we got you covered!
To improve your branding recognition and trust, check out our acrylic display collection or contact us at 714-527-1179 at Displays and Holders today!
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